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Top Marketing Book Authors on Twitter

These are the top 100 marketing book authors around the world who were active on Twitter as of February 17, 2014. Although it's organized by number of followers, additions to—and removals from—this list are determined by a proprietary algorithm I developed while writing my latest book. You can also follow these authors using Chris Herbert's Twitter list.

Please also visit our other "Top Twitter" lists: Top CMOs and Top Marketing Professors. Enjoy!

  • #1: Dr. Sarah-Jayne Gratton
    Co-author of Zero to 100,000: Social Media Tips and Tricks for Small Businesses from Que Biz-Tech and author of Follow Me! Creating a Personal Brand with Twitter from John Wiley & Sons
  • #2: Dr. Dean Anthony Gratton
    Co-author of Zero to 100,000: Social Media Tips and Tricks for Small Businesses from Que Biz-Tech
  • #3: Mari Smith
    Author of The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web from John Wiley & Sons
  • #4: Warren Whitlock
    Co-author of Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business and Market Online from Xeno Press
  • #5: Barry Libert
    Author of Social Nation: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business from John Wiley & Sons
  • #6: Laura Fitton
    Co-author of Twitter for Dummies from For Dummies
  • #7: Eve Mayer
    Author of The Social Media Business Equation: Using Online Connections to Grow Your Bottom Line from Course Technology PTR
  • #8: Jeffrey Gitomer
    Author of Social BOOM! How to Master Business Social Media to Brand Yourself, Sell Yourself, Sell Your Product, Dominate Your Industry Market, Save Your Butt, Rake in the Cash, and Grind Your Competition into the Dirt from FT Press
  • #9: David Szetela
    Co-author of Pay-per-Click Search Engine Marketing: An Hour a Day from Sybex
  • #10: Jeffrey Hayzlett
    Author of Running the Gauntlet: Essential Business Lessons to Lead, Drive Change, and Grow Profits from McGraw Hill and The Mirror Test: Is Your Business Really Breathing? from Business Plus
  • #11: Lori Ruff
    Co-author of Rock the World with Your Online Presence: Your Ticket to a Multi-Platinum LinkedIn Profile from CreateSpace
  • #12: Lynn Serafinn
    Author of Tweep-e-licious! 158 Twitter Tips & Strategies for Writers, Social Entrepreneurs & Changemakers Who Want to Market their Business Ethically from Humanity 1 Press and The 7 Graces of Marketing: How to Heal Humanity and the Planet by Changing the Way We Sell from Humanity 1 Press
  • #13: Jeremy Goldman
    Author of Going Social: Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media from AMACOM Books
  • #14: Joe Pulizzi
    Author of Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less from McGraw-Hill
  • #15: Dave Kerpen
    Author of Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (and Other Social Networks) from McGraw-Hill
  • #16: Drew McLellan
    Author of 99.3 Random Acts of Marketing from Innova
  • #17: Scott McKain
    Author of Create Distinction: What to Do When "Great" Isn't Good Enough to Grow Your Business from Greenleaf Book Group Press and Collapse of Distinction: Stand Out and Move Up While Your Competition Fails from Thomas Nelson
  • #18: Kent Huffman
    Author of 8 Mandates for Social Media Marketing Success: Insights and Success Stories from 154 of the World's Most Innovative Marketing Practitioners, Authors, and Professors from C-Suite Press and co-author of Maximizing Your Marketing Efforts: Leading CMOs on Overcoming Budget Constraints, Positioning Your Brand, and Harnessing Creativity from Thomson Reuters/Aspatore Books
  • #19: Adrian Ott
    Author of The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy from HarperBusiness
  • #20: Gini Dietrich
    Co-author of Marketing in the Round: How to Develop an Integrated Marketing Campaign in the Digital Era from Que Biz-Tech
  • #21: Rick Ramos
    Author of Content Marketing: Insider's Secret to Online Sales & Lead Generation from CreateSpace
  • #22: Jessie Paul
    Author of No Money Marketing: From Upstart to Big Brand on a Frugal Budget from Tata McGraw-Hill
  • #23: Frank Sonnenberg
    Author of Marketing to Win: Strategies for Building Competitive Advantage in Service Industries from Ballinger Publishing
  • #24: Karen Post
    Author of Brand Turnaround: How Brands Gone Bad Returned to Glory and the 7 Game Changers that Made the Difference from McGraw-Hill
  • #25: Shane Gibson
    Co-author of Sociable! How Social Media is Turning Sales and Marketing Upside Down from BookSurge Publishing
  • #26: Chuck Martin
    Author of The Third Screen: Marketing to Your Customers in a World Gone Mobile from Nicholas Brealey Publishing
  • #27: Deirdre Breakenridge
    Co-author of Cyberbranding: Brand Building in the Digital Economy from Financial Times/Prentice Hall
  • #28: Robert Rose
    Co-author of Managing Content Marketing: The Real-World Guide for Creating Passionate Subscribers to Your Brand from Content Marketing Institute
  • #29: Andy Smith
    Co-author of The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change from Jossey-Bass
  • #30: Dr. Jennifer Aaker
    Co-author of The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change from Jossey-Bass
  • #31: Aaron Strout
    Co-author of Location-Based Marketing for Dummies from For Dummies
  • #32: Lois Geller
    Author of Response: The Complete Guide to Profitable Direct Marketing from Oxford University Press
  • #33: Cheryl Burgess
    Co-author of The Social Employee: How Great Companies Make Social Media Work from McGraw-Hill
  • #34: Stephen Monaco
    Author of Insightful Knowledge: An Enlightened View of Social Media Strategy and Marketing from Total Publishing & Media
  • #35: Erik Deckers
    Co-author of Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself from Que Biz-Tech
  • #36: Dr. Dave Chaffey
    Author of Digital Business and E-Commerce Management from Pearson Education
  • #37: Paul Chaney
    Author of The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media from John Wiley & Sons
  • #38: Bernie Borges
    Author of Marketing 2.0: Bridging the Gap between Seller and Buyer through Social Media Marketing from Wheatmark
  • #39: Krista Neher
    Author of Visual Social Media Marketing: Harnessing Images, Instagram, Infographics, and Pinterest to Grow Your Business Online from Boot Camp Publishing
  • #40: Sandra Zoratti
    Co-author of Precision Marketing: Maximizing Revenue through Relevance from Kogan Page
  • #41: Tom Feltenstein
    Author of 501 Killer Marketing Tactics to Increase Sales, Maximize Profits, and Stomp Your Competition from McGraw-Hill and The 10-Minute Marketer's Secret Formula: A Shortcut to Extraordinary Profits Using Neighborhood Marketing from Morgan James Publishing
  • #42: Jamie Turner
    Co-author of Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes, and Other Mobile Strategies to Grow Your Business from John Wiley & Sons and co-author of How to Make Money with Social Media: An Insider's Guide on Using New and Emerging Media to Grow Your Business from FT Press
  • #43: Debbie Weil
    Author of The Corporate Blogging Book: Absolutely Everything You Need to Know to Get It Right from Portfolio
  • #44: Simon Salt
    Author of Social Location Marketing: Outshining Your Competitors on Foursquare, Gowalla, Yelp, and Other Location-Sharing Sites from Que Biz-Tech
  • #45: Stan Phelps
    Author of What's Your Purple Goldfish? How to Win Customers and Influence Word of Mouth from 9 INCH Marketing
  • #46: Jennifer Abernethy
    Author of The Complete Idiot's Guide to Social Media Marketing from Alpha
  • #47: Dr. Tracy Tuten
    Author of Advertisers at Work from Apress and co-author of Social Media Marketing from Prentice Hall
  • #48: Andrea Vahl
    Co-author of Facebook Marketing All-in-One for Dummies from For Dummies
  • #49: Beverly Macy
    Co-author of The Power of Real-Time Social Media Marketing: How to Attract and Retain Customers and Grow the Bottom Line in the Globally Connected World from McGraw-Hill
  • #50: Marshall Sponder
    Author of Social Media Analytics: Effective Tools for Building, Intrepreting, and Using Metrics from McGraw-Hill
  • #51: Jeanna Pool
    Author of Marketing for Solos: THE Ultimate How-to Guide for Marketing Your One-Person Small Business Successfully from 3 Bar Press
  • #52: Nichole Kelly
    Author of How to Measure Social Media: A Step-by-Step Guide to Developing and Assessing Social Media ROI from Que Publishing
  • #53: Dr. David Aaker
    Author of Brand Relevance: Making Competitors Irrelevant from Jossey-Bass and Spanning Silos: The New CMO Imperative from Harvard Business School Press
  • #54: Ric Dragon
    Author of Social Marketology: Improve Your Social Media Processes and Get Customers to Stay Forever from McGraw-Hill
  • #55: Lorrie Thomas Ross
    Author of The McGraw-Hill 36-Hour Course: Online Marketing from McGraw-Hill
  • #56: Hollis Thomases
    Author of Twitter Marketing: An Hour a Day from Sybex
  • #57: Natascha Thomson
    Co-author of 42 Rules for B2B Social Media Marketing: Learn Proven Strategies and Field-Tested Tactics through Real-World Success Stories from Super Star Press
  • #58: Dr. Ian Fenwick
    Co-author of DigiMarketing: The Essential Guide to New Media and Digital Marketing from John Wiley & Sons
  • #59: Gail Goodman
    Author of Engagement Marketing: How Small Business Wins in a Socially Connected World from John Wiley & Sons
  • #60: Steve Woods
    Author of Digital Body Language: Deciphering Customer Intentions in an Online World from New Year Publishing
  • #61: Lou Imbriano
    Co-author of Winning the Customer: Turn Consumers into Fans and Get Them to Spend More from McGraw-Hill
  • #62: Phyllis Khare
    Author of Social Media Marketing eLearning Kit For Dummies from For Dummies and co-author of Facebook Marketing All-in-One for Dummies from For Dummies
  • #63: Mark Burgess
    Co-author of The Social Employee: How Great Companies Make Social Media Work from McGraw-Hill
  • #64: Jim Joseph
    Author of The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience from AMACOM Books
  • #65:Greg Jarboe
    Co-author of YouTube and Video Marketing: An Hour a Day from Sybex
  • #66: Michelle Golden
    Author of Social Media Strategies for Professionals and Their Firms: The Guide to Establishing Credibility and Accelerating Relationships from John Wiley & Sons
  • #67: Paul Slack
    Author of Social Rules! A Common Sense Guide to Social Media Marketing from Wheatmark
  • #68: Lida Citroën
    Author of Reputation 360: Creating Power through Personal Branding from Palisades Publishing
  • #69: John C. Havens
    Co-author of Tactical Transparency: How Leaders Can Leverage Social Media to Maximize Value and Build their Brand from Jossey-Bass
  • #70: Lon Safko
    Author of The Fusion Marketing Bible: Fuse Traditional Media, Social Media, and Digital Media to Maximize Marketing from McGraw-Hill and co-author of The Social Media Bible: Tactics, Tools, and Strategies for Business Success from John Wiley & Sons
  • #71: Alan K'necht
    Co-author of The Last Original Idea: A Cynic's View of Internet Marketing from Infinity Publishing
  • #72: Jeanniey Mullen
    Co-author of E-Mail Marketing: An Hour a Day from Sybex
  • #73: Catherine Juon
    Author of Internet Marketing Start to Finish: Drive Measurable, Repeatable Online Sales with Search Marketing, Usability, CRM, and Analytics from Que Biz-Tech
  • #74: Stephen Denny
    Author of Killing Giants: 10 Strategies to Topple the Goliath in Your Industry from Portfolio Hardcover
  • #75: Mike Moran
    Co-author of Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site from IBM Press
  • #76: Kerry Bodine
    Co-author of Outside In: The Power of Putting Customers at the Center of Your Business from New Harvest
  • #77: Adam Needles
    Author of Balancing the Demand Equation: The Elements of a Successful, Modern B2B Demand Generation Model from New Year Publishing
  • #78: Frank Supovitz
    Co-author of The Sports Event Managing and Marketing Playbook from John Wiley & Sons
  • #79: Ben McConnell
    Co-author of Creating Customer Evangelists: How Loyal Customers Become a Volunteer Salesforce from Lewis Lane Press
  • #80: Josh Miles
    Author of Bold Brand: The New Rules for Differentiating, Branding, and Marketing Your Professional Services Firm from the Content Marketing Institute
  • #81: Eric Van Der Hope
    Author of Niche Methodology: Nine Strategies for Identifying, Gathering, and Developing a Profitable Niche Market from Globalnet Publishing
  • #82: Linda Ireland
    Author of Domino: How Customer Experience Can Tip Everything in Your Business toward Better Financial Performance from Aveus Publishing
  • #83: Wayne Breitbarth
    Author of The Power Formula for Linkedin Success: Kick-Start Your Business, Brand, and Job Search from Greenleaf Book Group
  • #84: Jim Signorelli
    Author of StoryBranding: Creating Stand-Out Brands through the Power of Story from Greenleaf Book Group Press
  • #85: Melissa Barker
    Co-author of Social Media Marketing: A Strategic Approach from South-Western College Publishing
  • #86: Chris Grams
    Author of The Ad-Free Brand: Secrets to Building Successful Brands in a Digital World from Que Biz-Tech
  • #87: Rob Garner
    Author of Search and Social: The Definitive Guide to Real-Time Content Marketing from Sybex
  • #88: Calvin Jones
    Co-author of Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation from Kogan Page
  • #89: Rob Fuggetta
    Author of Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force from John Wiley & Sons
  • #90: Monique Reece
    Author of Real-Time Marketing for Business Growth: How to Use Social Media, Measure Marketing, and Create a Culture of Execution from FT Press
  • #91: Luis Gallardo
    Author of Brands and Rousers: The Holistic System to Foster High-Performing Businesses, Brands, and Careers from LID Publishing
  • #92: John Ellett
    Author of The CMO Manifesto: A 100-Day Action Plan for Marketing Change Agents from CreateSpace
  • #93: Teri Lucie Thompson
    Co-author of Tuning into Mom: Understanding America's Most Powerful Consumer from Purdue University Press
  • #94: Daina Middleton
    Author of Marketing in the Participation Age: A Guide to Motivating People to Join, Share, Take Part, Connect, and Engage from John Wiley & Sons
  • #95: Scott Davis
    Co-author of The Shift: The Transformation of Today's Marketers into Tomorrow's Growth Leaders from Jossey-Bass
  • #96: Zain Raj
    Author of Brand Rituals: How Successful Brands Bond with Customers for Life from Spyglass Publishing Group
  • #97: Adam Karwoski
    Author of Taking the Mystery Out of Social Media: Leveraging Social Media to Build Value for Your Customer, a Brand for Your Business, and Growth for Your Company from Social Brand U
  • #98: Jeff Tobe
    Co-author of Anticipate: Knowing What Customers Need Before They Do from John Wiley & Sons
  • #99: Michal Clements
    Co-author of Tuning into Mom: Understanding America's Most Powerful Consumer from Purdue University Press
  • #100: Peter Spielvogel
    Co-author of 42 Rules for B2B Social Media Marketing: Learn Proven Strategies and Field-Tested Tactics through Real-World Success Stories from Super Star Press

Kent Huffman

Kent Huffman is your guide for the "Exclusives" section of Social Media Marketing Magazine. He is the CMO at BearCom Wireless, America's only nationwide wireless equipment dealer and integrator. Formerly, Kent served as the Vice President of Marketing for CompuCom Systems and the Global Director of Marketing Communications for Perot Systems. He is the father of two marketing process models: "Systemic Marketing" and "Marketing Maturity." Kent is a published author and has been featured in Forbes Magazine, CMO.com, Marketing News Magazine, Business.com, MarketingProfs.com, BtoB Magazine, Computerworld.com, and Texas Technology Magazine. He currently serves in advisory roles for the CMO Council and the Social CMO. Kent is also the founder and Co-Publisher of Social Media Marketing Magazine.