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Top Marketing Professors on Twitter
These are the top 66 marketing professors around the world who 1) provide useful content and consistently engage with their followers on Twitter, 2) truly "get it" when it comes to the best ways to use Twitter and other forms of social media, and 3) were active on Twitter as of August 31, 2010.
This list is organized by number of followers (in descending order). You can also follow these professors using Chris Herbert's Twitter list.
Please let me know if we have missed any professors who have 500 or more followers. After the review and confirmation process, he/she may be added to this list, which is updated regularly.
Please also visit our other "Top Twitter" lists: Top CMOs, Top Marketing Book Authors, and Marketing Definitions from the Top Marketers. Enjoy!
- #1: Erik Qualman
Professor at Hult International Business School
www.Twitter.com/EQualman - #2: Chuck Martin
Adjunct Professor at the University of New Hampshire
www.Twitter.com/ChuckMartin1 - #3: Dave Saunders
Adjunct Professor at Virginia Commonwealth University
www.Twitter.com/MadMain - #4: David Gerzof
Professor at Emerson College
www.Twitter.com/DavidGerzof - #5: Andres Silva Arancibia
Professor at the Instituto Duoc-Uc
www.Twitter.com/AndresSilvaA - #6: Roberto Arancibia
Professor at the Universidad UNIACC
www.Twitter.com/RobertoA - #7: Mark Schaefer
Adjunct Professor at Tusculum College
www.Twitter.com/MarkWSchaefer - #8: Patrick Strother
Visiting Associate Professor at the University of Minnesota
www.Twitter.com/PatrickStrother - #9: Alan See
Associate Professor at the University of Phoenix
www.Twitter.com/AlanSee - #10: Gary Schirr
Assistant Professor at Radford University
www.Twitter.com/ProfessorGary - #11: Vasily Komarov
Associated Professor at RSUTE
www.Twitter.com/VasilyKomarov - #12: Deirdre Breakenridge
Professor at Fairleigh Dickinson University
www.Twitter.com/DBreakenridge - #13: Joe Bob Hester
Professor at the University of North Carolina
www.Twitter.com/JBHester - #14: Sidney Eve Matrix
Professor at Queen's University
www.Twitter.com/SidneyEve - #15: Carol Phillips
Adjunct Professor at the University of Notre Dame
www.Twitter.com/Carol_Phillips - #16: Dr. Jennifer Aaker
Professor at Stanford University
www.Twitter.com/Aaker - #17: Beverly Macy
Professor at the University of California at Los Angeles
www.Twitter.com/BeverlyMacy - #18: Mike Johansson
Visiting Professor at the Rochester Institute of Technology
www.Twitter.com/MikeFixs - #19: Ruben Quinones
Adjunct Professor at New York University
www.Twitter.com/RubenQ - #20: D. Steven White
Professor at the University of Massachusetts at Dartmouth
www.Twitter.com/DStevenWhite - #21: Becky Carroll
Professor at the University of California at San Diego
www.Twitter.com/BCarroll7 - #22: Crystal King
Adjunct Professor at Boston University
www.Twitter.com/Crystallyn - #23: Denny McCorkle
Professor at the University of Northern Colorado
www.Twitter.com/TweetRightBrain - #24: Dr. William Ward
Adjunct Professor at Grand Valley State University
www.Twitter.com/Dr4Ward - #25: Regis Vansnick
Professor at Haute Ecole Lucia de Brouckere
www.Twitter.com/Vansnick - #26: Derek Mehraban
Professor at Michigan State University
www.Twitter.com/Mehraban - #27: Sandra Turchi
Professor at Escola Superior de Propaganda e Marketing
www.Twitter.com/SandraTurchi - #28: Rob Mark
Adjunct Professor at Northwestern University
www.Twitter.com/JetWhine - #29: Bill Sledzik
Associate Professor at Kent State University
www.Twitter.com/BillSledzik - #30: Paul Gibler
Adjunct Professor at the University of Wisconsin at Milwaukee and the University of Wisconsin at Platteville
www.Twitter.com/TheWebChef - #31: Philippe Duverger
Professor at Towson University
www.Twitter.com/NovoPhil - #32: Dr. Constantinos Coursaris
Professor at Michigan State University
www.Twitter.com/DrCoursaris - #33: Anthony Kalamut
Professor at Seneca College
www.Twitter.com/SouthsideAdGuy - #34: Dr. Elaine Young
Associate Professor at Champlain College
www.Twitter.com/EJYoung67 - #35: Jennifer Kaplan
Adjunct Professor at Marymount University
www.Twitter.com/Greenhance - #36: Gustavo Loureiro
Professor at the Instituto Infnet
www.Twitter.com/GustavoLoureiro - #37: Bhupesh Shah
Professor at Seneca College
www.Twitter.com/EthniComm - #38: Allison Collinger
Adjunct Professor at St. Louis Community College
www.Twitter.com/AHawkCollinger - #39: Harsha Gangadharbatla
Assistant Professor at the University of Oregon
www.Twitter.com/GHarsha - #40: Cory O'Connor
Assistant Professor at Chapman University
www.Twitter.com/CoryOConnor - #41: Dr. David Horowitz
Professor at Sonoma State University
www.Twitter.com/DMHoro - #42: Kathy Magrino
Adjunct Professor at Rider University
www.Twitter.com/KathyMagrino - #43: John Cloonan
Professor at Shorter University
www.Twitter.com/JohnCloonan - #44: Jim Lyons
Professor at the University of Phoenix
www.Twitter.com/JFLyons - #45: Kelly O'Keefe
Professor at Virginia Commonwealth University
www.Twitter.com/KellyOKeefe - #46: Debbie Marchok
Adjunct Professor at the University of Phoenix
www.Twitter.com/DebbieMarchok - #47: Jim Gilbert
Adjunct Professor at Miami International University
www.Twitter.com/GilbertDirect - #48: Michelle Corsano
Professor at the University of Toronto
www.Twitter.com/MCorsano - #49: Bruce Weinberg
Professor at Bentley University
www.Twitter.com/BostonGarden - #50: Harish Nair
Assistant Professor at IBS Kochi
www.Twitter.com/HarishBNair - #51: Mark Burgess
Professor at Rider University
www.Twitter.com/MNBurgess - #52: Tom Edwards
Professor at Wayland Baptist University
www.Twitter.com/TheBlackFin - #53: John Pribble
Adjunct Professor at Ohio State University
www.Twitter.com/Pribblization - #54: Steve Shu
Assistant Professor at Irvine University
www.Twitter.com/SteveShu - #55: Jesse Friedman
Professor at Johnson & Wales University
www.Twitter.com/Professor - #56: Plinio Okamoto
Professor at Miami Ad School
www.Twitter.com/POkamoto - #57: Kathy Snavely
Adjunct Professor at Harrisburg Area Community College
www.Twitter.com/ProfS - #58: Julio Blanco
Professor at the Pontificia Universidad Católica Argentina
www.Twitter.com/JulioCBlanco - #59: Don Roy
Associate Professor at Middle Tennessee State University
www.Twitter.com/Don_Roy - #60: Lisa Klein Pearo
Adjunct Assistant Professor at Cornell University
www.Twitter.com/HotelMarketProf - #61: Dr. David Aaker
Professor Emeritus at the University of California at Berkeley
www.Twitter.com/DavidAaker - #62: Julie Ann Brown
Professor at Santa Barbara City College
www.Twitter.com/ProfessorJul - #63: Carol Cox
Professor at Full Sail University
www.Twitter.com/CivicLink - #64: Kenneth Cossin
Professor at Full Sail University
www.Twitter.com/Kenneth_Cossin - #65: Johanna Skilling
Adjunct Professor at New York University
www.Twitter.com/JohannaSk - #66: Rolando Rodrich
Professor at the Universidad de Piura
www.Twitter.com/CoCoSkp
Kent Huffman is your guide for the "Exclusives" section of Social Media Marketing Magazine. He is the CMO at BearCom Wireless, America's only nationwide wireless equipment dealer and integrator. Formerly, Kent served as the Vice President of Marketing for CompuCom Systems and the Global Director of Marketing Communications for Perot Systems. He is the father of two marketing process models: "Systemic Marketing" and "Marketing Maturity." Kent is a published author and has been featured in Forbes, Marketing News, BtoB, Computerworld, and Texas Technology magazines. He currently serves in advisory roles for the CMO Council, the CMO Club, the Social CMO, and Social2B. Kent is also the founder and Co-Publisher of Social Media Marketing Magazine.
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